35 Top Trending Products To Sell Online in 2024

There are over 30 million eCommerce websites worldwide, and new online stores continue to launch every day. It makes eCommerce more crowded and competitive.

To stand out and succeed, you have to pick products that people are eager to buy and you can easily source.

If you choose items that don’t have much demand, you’re setting yourself up for failure.

In this blog, we’ve listed 35 top trending products that are profitable to sell online.

Ready to discover what’s hot right now? Let’s dive into the deep ⤵️

Is Online Business Profitable in 2024?

As all of you know, consumer behavior has shifted dramatically towards online shopping in recent years.

According to a report, nearly 60% of consumers prefer online shopping over in-store experiences.

The changing behavior of modern customers is driving tremendous growth for eCommerce. As of 2024, eCommerce is expected to account for approximately 20.3% of global retail sales, and this share will rise to 23% by 2027.

This growing share of retail sales indicates the expanding opportunities in online business.

You’re reading this article which means you’ve decided to start an eCommerce business and make money online.

But what products would you like to sell on your digital store??

If you’ve not decided yet or are in a dilemma let us help you.

Below you’ll find several trendy products that can inspire you and help you explore profitable opportunities:

Top Trending Products To Sell Online

1. Smart Home Devices

Selling smart home devices online can be a great idea in 2024. The global market is projected to reach $251.16 billion at a growth rate of 18.3%. 

Smart home devices are changing how we live and interact with our homes. These gadgets let you control things like lights, security systems, and appliances right from your smartphone or with your voice.

As more people look for ways to make their lives easier, the demand for smart home technology is growing. This makes it a great opportunity for anyone looking to start an online business.

Examples: Smart thermostats, smart lights, smart locks, etc.

2. Eco-Friendly Products

Consumers are increasingly aware of environmental issues and are making more eco-conscious purchasing decisions. There is a clear trend toward products that minimize environmental impact and promote sustainability. Many consumers are seeking products that are not only eco-friendly but also safer for their health.

Learn about 50 eco-friendly products with high-profit potential.

You can take this trend as a business opportunity and create a brand emphasizing sustainability and ethical practices.

Examples: Biodegradable phone cases, reusable straws, and eco-friendly cleaning supplies.

3. Health and Wellness Gadgets

As consumers increasingly prioritize their health, the demand for gadgets that enhance well-being is expected to rise correspondingly.

The global health and wellness market is set to reach USD 7.4 trillion by 2030, with a compound annual growth rate (CAGR) of approximately 5.7%. This industry could be a promising opportunity for new entrepreneurs.

Examples: Fitness trackers, smart water bottles, sleep trackers.

4. Personalized Gifts

Personalized gifts are a top trend in 2024. It offers a unique and memorable way to celebrate special occasions. You can sell custom items like monogrammed jewelry, engraved home decor, personalized photo books, or custom apparel according to your customer’s demands.

These gifts are perfect for any occasion like birthdays, weddings, or holidays. You can also create and sell DIY kits that allow customers to personalize their own gifts at home.

Examples: Custom jewelry, engraved accessories, photo books, etc.

5. AI-Powered Devices

As AI technology continues to advance, there are significant business opportunities across diverse industries. These smart devices use machine learning and data analytics to perform tasks that traditionally require human intervention.

You can develop and sell AI-powered smart home devices such as voice-activated assistants, smart thermostats, and intelligent security systems. These devices learn user preferences over time and can automate household tasks

Examples: AI-driven home assistants, and smart speakers with advanced features.

6. Outdoor and Adventure Gear

You can tap into a dynamic and growing market by selling outdoor gear online. This market is expanding as more people embrace outdoor activities for leisure, fitness, and mental well-being. From camping equipment to hiking apparel, the variety of products allows you to target different customer segments.

Examples: Portable water filters, camping stoves, durable backpacks, etc.

7. Electric Vehicles (EVs) Accessories

As EV adoption grows, so does the need for related accessories. With increasing environmental concerns and government incentives, more consumers are switching to electric vehicles.

You can sell electric vehicle (EV) accessories online through various platforms such as your eCommerce site, Amazon, or other specialized marketplaces. You can also utilize social media and digital marketing strategies to reach potential customers.

Examples: EV charging stations, car covers, organizers, etc.

8. Gaming Equipment

It’s a dynamic and high-demand market. There are millions of players around the world. These gamers are always searching for the latest gear, upgrades, and peripherals. You can start your online entrepreneurship journey by selling these items in your shop.

From gaming consoles and high-performance PCs to accessories like keyboards, mice, and headsets, there’s a wide range of products you can offer. You can use targeted marketing strategies to reach specific gamer demographics, such as casual gamers, eSports enthusiasts, or VR enthusiasts.

Examples: High-quality gaming headsets, ergonomic gaming chairs, and gaming keyboards.

9. Home Fitness Equipment

Home fitness equipment is booming right now. Many people want to stay fit without going to the gym, especially since workouts at home have become so popular. Items like dumbbells, resistance bands, and yoga mats are in high demand.

There are also smart fitness devices that track workouts and help users set goals. By offering these products, you can help customers create their home gym.

Examples: Resistance bands, compact exercise machines, smart yoga mats, etc.

10. Portable Power Banks

Portable power banks have become essential for our tech-driven lives. With smartphones and tablets being used constantly, people need a reliable way to keep their devices charged.

A good power bank can be a lifesaver for travelers, students, and busy professionals. Look for features like fast charging, multiple ports, and compact designs to attract customers.

Examples: High-capacity power banks, and solar-powered chargers.

11. Pet Accessories

Pet owners are always looking for ways to pamper their furry friends. Try to offer accessories with unique features that enhance the pet’s experience. You should use reviews and feedback to refine your product offerings and customer experience.

Examples: Interactive pet toys, health supplements, and stylish pet apparel.

12. Streaming Devices

Streaming devices have transformed how we consume media. Products like smart TV sticks and media players allow users to access various streaming services like Netflix, Hulu, and Amazon Prime effortlessly.

They are compact, easy to use, and often come with features like voice control and 4K resolution. As the demand for home entertainment continues to grow, selling streaming devices can be a profitable opportunity for online entrepreneurs.

13. Electric Bicycles

Electric bicycles combine the benefits of cycling with the convenience of electric power. E-bikes appeal to a diverse audience, including commuters, recreational riders, and outdoor enthusiasts. They promote a healthier lifestyle while also reducing carbon footprints.

You can add this item to your product category and promote sustainability. In your marketing materials, you should highlight features like battery life, speed, and design to attract potential buyers.

14. Meal Prep Containers

Meal prep containers are increasingly popular among health-conscious individuals and busy families. These containers help users plan their meals and save time during busy days. Made from durable, BPA-free materials, they often come in various sizes.

These products are also microwave, dishwasher, and freezer-safe. To promote your brand, you can leverage platforms like Instagram and showcase beautifully arranged meals in these containers.

15. Smart Water Bottles

Smart water bottles are the latest innovation in hydration. The Smart Water Bottle Market is projected to reach $30.6 million by 2026, with a compound annual growth rate (CAGR) of 17.3% from 2021 to 2026.

These bottles can track water intake and send reminders to users to drink more water throughout the day. Many models feature LED lights, Bluetooth connectivity, and mobile app integration for personalized hydration goals. It could be a great addition to your eCommerce store.

16. Bluetooth Trackers

Bluetooth trackers have become a must-have for anyone who often misplaces their belongings. These small devices can be attached to keys, bags, or even luggage so users can easily locate their items using a smartphone app.

As our lives get busier, the convenience of quickly finding lost items is more appealing than ever. The popularity of Bluetooth trackers is on the rise. It could be a great opportunity to start your online business journey today.

17. Plant Care Kits

Selling plant care kits online can be a rewarding venture. These kits typically include essential tools, soil, and detailed care instructions for various plants. As many seek to create cozy, green spaces in their homes, the demand for plant care kits is on the rise.

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18. Wireless Charging Stations

Wireless charging stations have become a convenient solution for powering up devices without the hassle of tangled cables. These stations can charge multiple devices at once, including smartphones, smartwatches, and earbuds. They come in various designs, from sleek and modern to more playful options.

19. Subscription Boxes

Subscription boxes are a fun way for people to discover new products. Customers love the excitement of getting a surprise package every month.

You can create boxes for different interests, like beauty products, healthy snacks, or even pet supplies. Themed boxes attract specific audiences, making it easier to market your business. Plus, they create a sense of community as customers share their unboxing experiences online.

Examples: Snack boxes, book clubs, hobby kits, etc.

20. Portable Air Purifiers

Portable air purifiers are likely a good product to sell online in 2024. Growing awareness of air quality issues, especially post-pandemic, has increased consumer interest in health and wellness products. These compact devices filter out dust, allergens, and harmful particles.

Portable air purifiers are essential for maintaining clean air quality, especially in urban areas where pollution is a concern.

21. 3D Printers

3D printers allow users to design and produce everything from toys to home decor. These machines can create three-dimensional objects from digital designs. They work by adding layers of materials, like plastic or resin, to build shapes.

These printers are popular because they can make prototypes, custom parts, and art. They are used in many fields, including engineering, healthcare, and education.

22. Anti-Gravity Phone Cases

Anti-gravity phone cases are popular because they offer a unique and convenient way to use smartphones. They can stick to smooth surfaces so users can mount their phones on walls or mirrors. This feature makes watching videos, making video calls, or taking photos hands-free.

Many of these cases also protect against drops and scratches while being lightweight. As people look for fun and functional phone accessories, anti-gravity cases can attract many customers.

23. Foldable Solar Panels

These portable solar panels are ideal for outdoor enthusiasts and those seeking sustainable energy solutions. Their compact design makes them perfect for camping and travel. As environmental awareness increases, there is a growing demand for renewable energy products like foldable solar panels.

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24. Smart Temperature Sensors

Many businesses want to optimize energy efficiency and improve environmental control. Smart temperature sensors help them to track temperature changes in environments such as homes, offices, warehouses, and manufacturing facilities.

They often feature wireless connectivity and let users monitor temperatures remotely through mobile apps or computer interfaces.

25. Waterproof Jewelry

Waterproof jewelry is designed to withstand exposure to water. The increasing trend towards fitness and outdoor activities drives demand for products that combine aesthetics with practicality.

This type of jewelry often features materials such as stainless steel, which is waterproof, tarnish-resistant, and hypoallergenic. When marketing waterproof jewelry, highlight its long-lasting quality and suitability for various skin types.

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26. Boucle Chairs

Boucle chairs are known for their distinctive texture and cozy appearance. Boucle chairs come in various styles, including armchairs, lounge chairs, and dining chairs. Selling boucle chairs online can be profitable, as the market is experiencing positive growth.

The Boucle Chair Market was valued at USD 1.56 billion in 2022. It is projected to grow at a compound annual growth rate (CAGR) of 6.8% from 2023 to 2029

27. Bakuchiol Serum

Bakuchiol serum is a natural alternative to retinol. This serum is known for improving skin texture, reducing fine lines and wrinkles, and promoting a more even skin tone. The Bakuchiol market is projected to grow at a compound annual growth rate (CAGR) of 6.4% from 2023 to 2033.

28. Diamond-shaped Ice Cube Trays

Diamond-shaped ice cube trays are silicone molds designed to create uniquely shaped ice cubes. Each tray typically produces multiple ice cubes at once and often features a stylish and elegant design.

These cubes can enhance the presentation of drinks like whiskey and cocktails, making them visually appealing. It’s popular for those looking to impress guests and elevate their home bar setup.

29. Non-Slip Rugs

Non-slip rugs are designed to prevent slipping and sliding on hard surfaces. They are typically treated with a non-skid coating or feature a rubber backing that helps anchor them in place.

People usually use them in kitchens, bathrooms, and entryways. You can sell non-slip rugs online by offering a diverse range of styles, colors, shapes, and sizes.

30. Sports Hydration Packs

Sports hydration packs are essential gear for athletes. These packs feature a built-in water reservoir or bladder with a hose that allows users to drink hands-free while running, hiking, or biking.

The global hydration backpack market was valued at USD 401.19 million in 2022 and is expected to grow at a compound annual growth rate (CAGR) of 11.83% from 2022 to 2030. You can also try your luck in this industry and establish your online business.

31. ADHD Supplements

ADHD supplements are natural products or dietary supplements used to help manage the symptoms of Attention Deficit Hyperactivity Disorder (ADHD). The most well-researched ADHD supplement is omega-3 fatty acids, typically found in fish oil.

Selling ADHD supplements online involves several steps. Such as choosing the right products, understanding legal regulations, setting up an eCommerce platform, and marketing your products effectively. Additionally, consider using SEO strategies to increase visibility and attract potential customers.

32. Organic Herbal Teas

Organic herbal teas are made from naturally grown herbs, flowers, and plants. You can start selling organic herbal teas online by sourcing high-quality products from suppliers who offer bulk purchasing options.

It’s important to find a reliable wholesale source and ensure that your teas are of high quality, preferably made from organic ingredients that appeal to health-conscious consumers.

33. Smart Mirrors

As people increasingly integrate technology into their daily lives, smart mirrors offer both practical functionality and luxury appeal. Smart mirrors are high-tech mirrors that integrate advanced technology to offer more than just a reflection. These mirrors often feature built-in displays, touch controls, and connectivity to smart home systems.

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34. Portable Camping Stoves

Portable camping stoves are compact and lightweight cooking devices designed for outdoor use. These stoves offer adjustable flame controls, sturdy bases, and quick ignition systems. Portable camping stoves offer a practical solution for preparing meals in remote locations.

More people now go to explore nature and enjoy extended trips away from home. They often need efficient and convenient cooking gear for their trips. That’s why, it could be a great product to sell online for an aspiring entrepreneur.

35. Customizable Throw Pillows

Customizable throw pillows are decorative cushions that can be personalized with various designs, texts, or images. These pillows are often made from high-quality fabrics such as cotton, linen, or velvet. They add a unique touch to home decor. The global pillow market is expected to grow, which may provide additional opportunities for success in this niche.

Here are some great products you can sell in your online store. These items are popular right now and have a high demand, which means you can make good profits. Starting your shop with these trending products is a smart choice.

Of course, there are many other products to explore, and new opportunities come up every day. However, it’s best to begin with something familiar that has potential buyers and a proven demand.

This way, you can build a strong foundation for your business.

How to Choose a Product to Sell Online

Now, you have some product choices in mind. But, every product will not be ideal for your business. You have to do some research to find a product that matches your goals.

Start by assessing your interests and passions. Selling something you genuinely care about can make a big difference in your motivation and commitment.

Below are the steps you can follow to choose the right product for your online store:

1. Identify Market Trends

Start by researching current market trends to discover what’s popular and in demand. Utilize tools like Google Trends, social media platforms, and industry reports to track trending products and consumer interests. Platforms like Amazon Best Sellers and eBay’s trending products can also provide insights into what’s currently popular.

2. Find Market Gaps

Look for gaps in the market where existing products fall short or where there’s unmet demand. Analyze competitors to identify areas they might be overlooking or products that have room for improvement. By finding these gaps, you can position your product to fill a specific need that isn’t being fully addressed by current offerings.

3. Solve a Pain Point

Consider products that address specific pain points or problems faced by consumers. Solving a pain point not only adds value but also makes your product more compelling to potential customers. Engage with your target audience through surveys or forums to identify common issues they face and develop solutions through your product.

4. Evaluate Competition

Analyze the competitive landscape to understand what products are already available and how well they’re performing. Look at competitors’ offerings, pricing, and customer reviews to identify strengths and weaknesses. This will help you spot gaps in the market or opportunities to differentiate your product.

5. Understand Your Target Audience

Define your target audience by considering their needs, preferences, and purchasing behavior. Conduct surveys, analyze demographic data, and engage with potential customers to gather insights. Choose a product that aligns with their interests and solves a specific problem they face.

6. Assess Profit Margins

Calculate the potential profit margins for the product you’re considering. Consider factors such as production costs, shipping fees, and marketing expenses. Ensure that the product offers a healthy margin to cover your costs and generate a profit. Tools like cost calculators and profit margin calculators can assist in this analysis.

7. Consider Product Viability

Test the viability of the product before fully committing. Start with a small batch or a pilot launch to identify market interest and customer feedback. Use this initial data to make informed decisions about scaling up or adjusting your product offerings.

8. Source Reliable Suppliers

Find reputable suppliers or manufacturers who can provide high-quality products at a reasonable cost. Evaluate their reliability, production capabilities, and shipping times. Establish clear communication and negotiate favorable terms to ensure a smooth supply chain.

9. Check for Compliance and Regulations

Ensure that the product complies with relevant regulations and industry standards. This includes safety certifications, labeling requirements, and intellectual property rights. Compliance helps avoid legal issues and ensures that your product meets consumer expectations.

10. Evaluate Long-Term Potential

Consider the long-term potential of the product. Assess whether it’s a fad or a trend with sustained demand. Products with long-term potential offer more stability and opportunities for growth in the future.

By following these steps, you can select a product that not only aligns with market demands but also stands out in the competitive online marketplace.

The simple rule → First, follow your passion and then combine it with other important facts.

Building a business takes time and effort. If you’re passionate about what you sell, you’re more likely to stick with it, even when things get tough.

Make Great Profits By Selling Trending Products Online

As we wrap up our list of the 35 top trending products to sell online, we hope you found some exciting ideas! Whether you’re interested in tech gadgets, eco-friendly items, or unique fashion, there’s plenty to choose from.

Remember, picking the right product is about finding what you and your customers will love. With the right approach, you can turn these trends into a successful venture.

Check these essential eCommerce growth strategies that can fuel your sales growth. Also, go through this eCommerce checklist before launching your online business in modern times.

We’d love to hear your thoughts! Which products caught your eye? Do you have any favorites we missed? Share your ideas in the comments below!